Plan Smarter With Data-Driven Forecasting
Scenario Modeling and Demand Planning Built for Pricing Teams

Demand Planning Dashboard
AI-powered demand forecasting and inventory optimization
Forecast vs Actual
Accuracy by Category
Demand Segments
Forecast Summary
8 records| SKU↑ | Product↕ | Forecast↕ | Actual↕ | Accuracy↕ | Variance↕ | Status↕ |
|---|---|---|---|---|---|---|
| SKU-4001 | Industrial Solvent A-100 | 12,400 | 12,180 | 98.2% | -1.8% | Accurate |
| SKU-4002 | Polymer Resin E-500 | 8,600 | 8,920 | 96.4% | +3.7% | Accurate |
| SKU-4003 | Cleaning Agent B-200 | 15,200 | 13,100 | 86.2% | -13.8% | Over-forecast |
| SKU-4004 | Adhesive Compound C-300 | 6,800 | 7,450 | 91.2% | +9.6% | Under-forecast |
| SKU-4005 | Surface Prep D-400 | 9,100 | 9,240 | 98.5% | +1.5% | Accurate |
| SKU-4006 | Catalyst F-600 | 4,200 | 3,680 | 87.6% | -12.4% | Over-forecast |
| SKU-4007 | Thermal Coating H-800 | 7,500 | 8,340 | 88.8% | +11.2% | Under-forecast |
| SKU-4008 | Epoxy Hardener G-700 | 5,300 | 5,180 | 97.7% | -2.3% | Accurate |
Reactive pricing is leaving money on the table
Pricing decisions are often made reactively, based on outdated data or gut instinct. Without forward-looking planning tools, teams struggle to anticipate market shifts, model the impact of price changes, or align pricing strategy with business objectives.
One platform. Proactive pricing decisions.
Every planning capability. One unified platform.
IMA360 equips pricing and revenue teams with powerful planning and simulation tools that connect directly to transactional data, enabling confident, proactive decision-making at every level of the organization.
Scenario Modeling
Run what-if simulations to understand the margin and volume impact of pricing changes before execution.
Demand Forecasting
Leverage historical data and predictive analytics to forecast demand and align pricing strategies.
Revenue Planning
Set revenue targets and model pricing strategies to achieve margin and growth objectives.
Competitive Intelligence
Incorporate market data and competitive benchmarks into pricing plans and simulations.
Enterprise Planning Tools for Proactive Pricing Teams
IMA360's planning capabilities help organizations move from reactive pricing to strategic, data-driven decision-making. By combining simulation, forecasting, and analytics in a single platform, teams can model outcomes before committing to changes — reducing risk and maximizing impact.
Request a DemoWhat-If Analysis
Model price changes across products, segments, and regions before publishing.
Historical Insights
Analyze past pricing performance to identify trends and opportunities.
Margin Simulation
Understand the financial impact of proposed changes in real time.
Goal Alignment
Tie pricing plans to revenue targets and corporate objectives.
Collaborative Workflows
Enable cross-functional input from sales, finance, and product teams.
Actionable Dashboards
Visualize forecasts, scenarios, and outcomes in intuitive reports.
Frequently asked questions
Can IMA360 model the impact of price changes before they go live?
Yes. IMA360's scenario modeling lets teams simulate price changes across products, customers, regions, and channels — showing projected margin impact, volume effects, and revenue outcomes before any changes are published. Multiple scenarios can be compared side by side.
How does demand forecasting work in IMA360?
IMA360 analyzes historical transaction data, seasonal patterns, and market signals to forecast demand at the product, customer, and segment level. These forecasts feed directly into pricing simulations so teams can align pricing strategy with expected demand.
Can planning tools connect to our existing BI and reporting systems?
Yes. IMA360 provides APIs and pre-built connectors to integrate with business intelligence tools like Power BI, Tableau, and others. Planning data, forecasts, and scenario results can be exported or accessed in real time by downstream reporting systems.
Is the planning module available as a standalone solution?
Planning capabilities can be deployed independently, but they deliver the most value when connected to IMA360's pricing, rebate, and contract modules. When integrated, planning scenarios draw on live transactional data rather than static exports.
Ready to take control of your revenue?
See how IMA360 simplifies pricing, rebate, and contract management across your organization.