IMA360
Automotive & Aftermarket

Control Pricing and Incentives Across Complex Channels

Enterprise software designed to govern pricing, incentive programs, contracts, and profitability for automotive and aftermarket organizations operating across multi-tier OEM, dealer, and distributor networks.

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The Challenge

Channel complexity is eroding your margins

Automotive and aftermarket organizations operate through multi-tier channels with varying pricing by part, vehicle platform, region, and customer type. Many still depend on spreadsheets and email approvals rather than governed systems.

Tiered pricing across OEM, dealer, and distributor networks
Inconsistent execution of channel-specific pricing
Difficulty controlling incentive spend across networks
Limited visibility into parts-level profitability
The IMA360 Approach

One platform to govern pricing and commercial execution.

IMA360 centralizes pricing rules, incentive programs, contracts, and profitability insights — enabling consistent execution across OEM, dealer, and distributor networks.

Centralized pricing governance across all channel tiers
Automated rebate and incentive program execution
Consistent contract pricing enforcement across networks
Real-time margin visibility by part, customer, and channel
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Solutions

Purpose-built for automotive & aftermarket

IMA360 delivers solutions designed for the multi-tier channel complexities of automotive and aftermarket companies.

Price Optimization

Analysis, simulation, and improved pricing decisions across OEM and aftermarket channels.

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Contract Management

Manage pricing and commercial agreements with governance, version control, and compliance.

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Customer Rebate

Accurately manage incentives from accrual to settlement across dealer and distributor networks.

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Forecasting

Predict demand and inform pricing decisions across vehicle platforms and parts categories.

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Capabilities

Built for multi-tier distribution and parts-level pricing

IMA360 provides control and transparency for automotive companies managing complex channel pricing at scale.

Channel-Specific Pricing

Manage customer and channel-specific pricing across products and regions.

Incentive Programs

Administer customer and channel rebate and incentive programs.

Contract Enforcement

Enforce contract pricing and eligibility rules consistently across networks.

Profitability Analytics

Provide visibility into margin and profitability by part, customer, and channel.

Demand Forecasting

Support forecasting and scenario modeling for demand and pricing changes.

Incentive Alignment

Align incentives with pricing and profitability objectives.

Audit & Compliance

Maintain audit trails and execution transparency.

Process Automation

Reduce reliance on spreadsheets and manual coordination.

Results

Margin protection across complex channels

With governed execution and real-time visibility, automotive organizations gain control over pricing and profitability across every tier.

Improved Price Realization

Better price realization and margin protection across all channels.

Reduced Incentive Leakage

Reduced rebate and incentive leakage through automated validation.

Faster Market Response

Faster response to market and channel changes.

Program Execution Confidence

Greater confidence in dealer and distributor program execution.

Profitability Visibility

Improved visibility into true profitability by part, customer, and channel.

Why IMA360

Why IMA360 for automotive & aftermarket

IMA360 is purpose-built for industries where multi-tier distribution, parts-level pricing, and channel incentives define the business.

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Channel-Ready

Multi-tierchannel support

Built for OEM, dealer, and distributor networks with tiered pricing and channel-specific incentive programs.

Parts-Level Precision

UnlimitedSKU management

Manage pricing at the individual part level across thousands of SKUs and vehicle platforms.

ERP-Agnostic

100%system-agnostic

Works with SAP, Oracle, and automotive-specific systems — connecting to your existing infrastructure.

Rapid Deployment

8-12weeks to go live

Cloud-based platform delivering value in weeks, not months.

Ready to govern pricing across your channel network?

See how IMA360 helps automotive and aftermarket companies centralize pricing, automate incentives, and protect margins across OEM, dealer, and distributor networks.

FAQs

Frequently asked questions

Can IMA360 manage pricing across OEM, dealer, and distributor tiers?

Yes. IMA360 supports multi-tier pricing structures with channel-specific price lists, volume-based tiers, and customer-specific agreements. Each tier can have its own pricing rules, incentive programs, and approval workflows while maintaining visibility across the entire network.

How does IMA360 handle aftermarket parts pricing?

IMA360 manages pricing at the individual part level across thousands of SKUs, vehicle platforms, and product categories. The platform supports competitive pricing rules, cost-plus formulas, and market-based adjustments while enforcing margin guardrails and approval workflows.

Can we track dealer and distributor incentive program performance?

Yes. IMA360 provides real-time analytics on incentive program performance across all channels — tracking accruals, settlements, program compliance, and ROI. Teams can identify which programs drive results and optimize future program design.

How does IMA360 integrate with our automotive ERP systems?

IMA360 connects with SAP, Oracle, and industry-specific systems through pre-built connectors. The bidirectional integration syncs product catalogs, customer hierarchies, and pricing data while pushing governed pricing decisions to your transactional systems.